EM ships one billionth mouse IC to Logitech
;while EM LCD module equips new award-winning Bluetooth desktop.
MARIN, Switzerland – March 23, 2004 – EM Microelectronic, a company of the Swatch Group, announces that in 2003 it delivered its one billionth integrated circuit to Logitech. EM Microelectronic has been delivering integrated circuits to Logitech for its corded and cordless mice and trackballs since the early 1990s. Depending on the model, a Logitech computer mouse contains two or three optical encoder circuits from EM Microelectronic. Logitech chose EM Microelectronic because of its expertise, advanced know-how in ultra low-power integrated circuit and module design and competitive pricing.
"Logitech sells more than a hundred million products each year, each of them carefully designed and built to ensure high-quality for a low cost," said Aldo Bussien, Logitech's VP for Control Device Engineering. "We only work with carefully selected companies who meet our demanding standards for both volume and price. EM Microelectronic has been a valuable long-term partner and we congratulate them on this milestone."
In additon to circuits, EM Microelectronic also supplies Logitech with LCD modules. The new Logitech® diNovo™ Media Desktop™, which won the Consumer Electronic Association's Best of Innovations 2004 award, includes an LCD module from EM Microelectronic. diNovo Media Desktop includes a wireless keyboard, a wireless mouse and a wireless MediaPad and incorporates Bluetooth® wireless technology. It redefines how a mouse and keyboard are used to access information and synchronize handheld devices with the PC. With a wireless range of 30 feet, the mouse, keyboard and MediaPad are connected to the PC via a Bluetooth hub, incorporated into the docking station for the mouse. The Bluetooth hub also serves as a wireless bridge between the computer and Bluetooth devices such as mobile phones, PDAs, printers and headsets.
"We are very pleased to be a longstanding supplier to Logitech and pride ourselves in the success of our customers, "said Mougahed Darwish, EM Microelectronic's President of the Management Board. "And we enthusiastically share in Logitech's excitement in their award-winning Logitech diNovo Media Desktop."
EM Microelectronic's ultra-low-power, low-voltage, high-performance integrated circuits are found inside miniature, portable products used every day around the world. These items include smart cards, DVD players, keyless entry systems and LCDs and battery management products. Originally a producer of integrated circuits for watches, EM Microelectronic has successfully diversified its ultra low-power expertise into a variety of applications like radio frequency identification, automotive, telecommunications, computer peripherals and industrial and medical electronics. Several hundreds of millions of circuits are produced annually for more than 150 customers in 35 countries.
About EM Microelectronic
EM Microelectronic is a semiconductor manufacturer that designs and produces ultra-low-power, low-voltage, digital, analog and mixed-signal integrated circuits for battery-operated and field-powered devices in consumer, automotive and industrial applications. The company's product portfolio includes RFID circuits and transponders, ultra-low-power microcontrollers, voltage reset ICs and microprocessor supervisors, regulators, smart card ICs, LCD drivers and displays, sensor and optoelectronic ICs, mixed analog and digital gate arrays and application-specific integrated circuits (ASICs). EM also produces LCD modules and offers bumping services.
EM Microelectronic was founded in 1975 with corporate headquarters in Marin (Neuchatel), Switzerland. It is a company of The Swatch Group Ltd., the world's largest manufacturer of finished watches.
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